Sravana Masam at a Glance
- Order of the Month: 5th Month in Hindu Calendar
- Prime Deities Worshipped: Varalakshmi Devi, Mangala Gowri Devi
- Key Festivals: Varalakshmi Vratam, Jandhyala (Rakhi) Pournami, Sri Krishna Janmashtami
- Important Observances: Tuesdays Mangala Gauri Vratam, Fridays Lakshmi Devi Puja, Wearing new sacred thread (janjham) by men on Pournami day, Sri Krishna Janmashtami celebrations
- Auspiciousness: The most auspicious / sacred month of the Hindu calendar for performing all functions like Marriages, Gruhapravesam etc., for any long-term purchases like property, gold etc, for starting any new venture.
Sravana Masam 2026: 📅 Festival Dates
- Sravana Masam Start Date: Thursday, 13th August 2026
- Sravana Masam End Date: Friday, 11th September 2026
- Independence Day: Saturday, 15th August 2026
- Varalakshmi Vratam: Friday, 21st August 2026
- Sravana (Jandhyala / Rakhi) Pournami: Friday, 28th August 2026
- Sri Krishna Janmashtami: Friday, 4th September 2026
Sravana Mangalavaram, Sravana Sukravaram Dates
- Sravana Mangalavaram Dates:
1st Tues: 18th Aug
2nd Tues: 25th Aug
3rd Tues: 1st Sept
4th / Last Tues: 8th Sept - Sravana Sukravaram Dates:
1st Fri: 14th Aug
2nd Fri: 21st Aug (Varalakshmi Vratam)
3rd Fri: 28th Aug
4th Fri: 4th Sept
Last Fri: 11th Sept (Amavasya)
Sravana Masam: An Overview
Sravana Masam (or Shravana Masam) is one of the sacred and spiritually significant months in the Hindu calendar. Known as Shravan Maas (Shravan Mas) or Sawan ka Mahina in Hindi, this is the most eagerly awaited and cherished Hindu month across India.
This 5th month in the Hindu calendar, is the most auspicious month and is highly recommended for performing functions like wedding, Gruhapravesam, Upanayanam (Odugu) and other functions.
Sravana Masam is dedicated to Mangala Gowri Devi and Sri Varalakshmi Devi (Sri Mahalakshmi). People celebrate the month with great devotion across India, esp. in Andhra Pradesh, Telangana, Karnataka, and Maharashtra.
The month is full of religious observances from Mangala Gowri Nomu to Varalakshmi Vratam, and from Sri Krishna Janmashtami to Jandhyala Pournami (Raksha Bandhan).
Significance of Sravana Masam
Sravana Masam is the most eagerly awaited month esp. for women. The spiritually significant month is full of festivals and festive celebs. Moreover, being monsoon the beauty of Mother Nature is enhanced during this month.
The month derived it's name from Sravana Nakshatram (star), that falls on full month day of the month. Sravana Nakshatram is the birth star of Sri Maha Vishnu, and so the month is very dear to Sri Maha Lakshmi. Women, esp married women worship Sri Mahalakshmi on Fridays and Mangala Gowri Devi on Tuesdays of the month for a harmonious and prosperous married life.
Sravana Masam mainly signifies Sravana Mangala Gowri Nomu, and Sravana Sukravaram Pujalu (for Telugu people). It is an eagerly awaited for performing marriages, Gruhapravesam, Odugu and other such social functions.
Besides socially and religiously significant, the month is also highly auspicious for starting new ventures and purchasing assets like property or gold.
Sravana Masam is a perfect blend of materialism and spiritualism. From a month before i.e. from Ashada Masam women gear up for Sravana Masam.
Important Festivals in Sravana Masam 2026
Sravana Masam is highly anticipated for its line of major celebrations that bring families and communities together. Unlike other months where rituals are solitary, the festivals during this period are vibrant, social, and deeply cultural. The alignment of planetary positions during these specific days amplifies spiritual benefits of any prayer offered.
India Independence Day (Saturday, 15th August 2026)
Independence Day falls right at the beginning of the auspicious month. The festival is not of religious importance but is a pride of our nation. The day is celebrated with high patriotic fervor and strengthens community reflection and unity.
Varalakshmi Vratam (Friday, 21st August 2026)
Celebrated on the Friday before the Sravana Pournami day, mostly 2nd Friday, Varalakshmi Vratam is the most important festival of the year when women of each household are fully involved in the celebrations with joy and devotion. Sri Varalakshmi Devi, the Granter of boons, is worshipped by married women (single women too) for the health, longevity, and prosperity of the family members.
People decorate their houses in a traditional way with mango leaves and beautiful muggulu (rangoli). They make Varalakshmi Ammavaru with fresh coconut and worship. A sacred thread (toram) is tied to the wrist after the puja. In the evenings women, esp. married women invite their friends and relatives for perantam and offer Senagala Vayanam.
🔗 Also Read: Varalakshmi Vratam Procedure
Sravana Pournami / Rakhi Purnima (Friday, 28th August 2026)
The full moon day of Sravana Masam is celebrated across India as Raksha Bandhan, a festival that strengthens siblings' bond. This festival is celebrated in North India only and not in South India. The festival is gradually spread to the Southern states as well. Sisters tie a protective sacred threads called Raksha Bandhan around their brothers' wrists, symbolizing love and lifelong protection.
Sravana Pournami day is celebrated as Jandhyala Pournami by the traditional Brahmins in South India. The men traditionally change the Jandhyam (Yajnopavitam) while reciting Vedic chants.
Sri Krishna Janmashtami (Friday, 4th September 2026)
Sravana Bahula Ashtami (8th day after Sravana Pournami) marks the divine birth of Sri Krishna, the 8th avatar of Sri Maha Vishnu's Dasavatharam.
The festival is celebrated with great love and affection (than devotion) by each household in India. And it is celebrated in the grandest way during the mid-night. Most of the devotees do fasting in the daytime, decorate their entrance gate / door with small foot-prints of baby Krishna ('chinni Krishnudi bulli padalu' in Telugu). They draw these foot-prints leading into their home signifying that baby Sri Krishna is coming to their home.
Devotees, then beautifully decorate the idol of baby Krishna and place it in a cradle. After performing puja, they offer a variety of home-made sweets like Kheer (payasam) and compulsorily offer freshly extracted butter. Finally the devotees get deeply immersed in Sri Krishna bhajans. And then they break their fast at midnight.
Sravana Mangalavaram (Tuesdays): Mangala Gowri Vratam (Nomu) Significance
Mangala Gowri Vratam is the most important observance during Sravana Masam. It is observed on every Tuesday of the month when married worships Sri Mangala Gowri Devi in a ritualistic way. The Vratam is mainly observed by the newly wed bride for 5 consecutive years for a harmonious and properous marital life.
The Vratam is observed by Telugu Brahmin families in a traditional manner. Udyapana is done after successful completion of the Vratam for 5 years.
🔗 Also Read: Sravana Mangala Gowri Nomu Procedure
Mangala Gowri vratam is one of the most cherished traditions of Sravana Masam, that continues to be observed with deep faith and reverence by devotees across generations.
Frequently Asked Questions (FAQs)
- What is Sravana Masam?
Sravana Masam is the 5th month in the traditional Hindu calendar. It is the most auspicious month of the year. - What is the start date and end date of Sravana Masam 2026
Sravana Masam 2026 Start Date: Thursday, 13th August 2026, and End Date: Friday, 11th September 2026. - Why is Sravana Masam considered very auspicious?
Sravana Masam is a spiritually powerful period that gives immense spiritual benefits. - Which deities are worshipped during Sravana Masam?
Mangala Gowri Devi and Sri Mahalakshmi (by Telugu people) and Sri Maha Vishnu (Sri Krishna) - What are the major festivals celebrated during Sravana Masam?
Varalakshmi Vratam, Sravana Pournami (Rakhi / Jandhyala Pournami), Sri Krishna Janmashtami, India Independence Day. - Who observes Mangala Gauri Vratam? Newly married women observe Mangala Gowri Vratam for 5 consecutive years and do Udyapana after successful completion of 5 years of vratam.
- What are the spiritual benefits of observing Sravana Masam?
Observing Sravana Masam gives immense benefits both materialistic and spiritual.
Final Thoughts
Sravana Masam, the much awaited Hindu month for Telugu women, is a time when people involve not only in religious practices but also social functions. The rich timeless Telugu traditions and vibrant festivals during the month continue to inspire the next generations.
It is a period when people involve in joyful religious festivals and also social celebrations. Sravana Masam is a period that strengthens the bond between siblings and between family members. It also strengthens relationship of community members as they involve in community festivals and functions.
Each family welcomes Sravana Masam with immense joy. This is the month when our country India got freedom from the British rule and we celebrate our Independence Day every year with high patriotic spirits.